It's here, it's not going away
I speak to many Professionals that simply don't want to deal with it. It is too much of a hassle to learn, they don't have time and a whole host of other excuses.
They have been doing business the same way for years and it has worked out so far, why change?
Well, for starters, whether you want to face it, or not, the majority of customers are or are becoming tech saavy and expect a certain level of technical service. It's just that simple.
Generation X and Y have grown up, and become a serious financial powerhouse.
Moreover,the 30 to 50 year old demographic has gotten much more comfortable with technology. Even the baby boomers are online in droves. They can shop for a house from 5,000 miles away, complete with satellite images, from the comfort of their living rooms.
They expect you, as a professional business person to be up on all of this technology.
BUT WAIT! You're a business person. Your business is painting, selling cars, or candlestick making. Who said you have to be a computer science major? Now, you have to know about legal stuff, financial stuff, city ordinanaces, taxes, and everything else that goes with owning a business? PLUS TECHNOLOGY??? Wow, doesn't seem fair does it?
Unless of course you happen to enjoy technology.
I have found that many people that don't have a good grasp on technology, either don't understand what it is all about, or are concerned that they will "break" something. If that is the case, perhaps I can be of assistance.
Keep reading. Before you get discouraged, let's take a look at technology. What it is all about, how to work it, how to keep up with it... When you boil it all down, it's much more manageable then you might think.
Let's break it down:
- The Internet, is simply a hugenetwork of computers.
- Computers Manipulate and StoreFiles.
- Files, regardless of what they are (pictures, numbers, letters, emailetc ... ) data.
- Data is simply information.
- Therefore, the Internet is just information, or, more plainly theInternet = Information.
Think of it like an enormous library, that contains basically all of mankind'sknowledge that you can access from anywhere you have access to it. All you need is a simple computer, even as simple as a cellphone ...
Better yet, once you get the hang of it, it is a lot more fun and a whole lot easier to find information then a real actual library. What's more,the information is up to the minute, comprehensive, interactive and constantly updated. There is information about anything that could possibly interest you, even if it only interests you for a moment (like this blog perhaps).
Yep, it's all about information. That's all there is to it. As I see it, information is becoming more important than money.
I am guessing that soon information will be the new money. Think about it... there is little or no need for actual cash. I can lose it, have it stolen ... My check card is acceptedeverywhere. I even think the neighbor kid's lemonade stand has a credit card terminal ...
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